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Company News

Blue Cross Rolls Out “Just Right” Campaign to Address Diverse Needs of Young Hongkongers (June 2025)
Blue Cross Collaborates with GBA Healthcare Institutions (June 2025)
Blue Cross Announces the Results of a Survey of Young People’s Travel Habits and Preferences, as well as their Level of Protection Awareness (February 2025)
Blue Cross and Public Bank Sign Agreement on Bancassurance Partnership (December 2024)
Blue Cross Launched Elite Combo and Love Yourself VHIS Plan with “Just Right” protection (March 2024)
Blue Cross Named as Presenting Sponsor of the Frozen Ever After Attraction at Hong Kong Disneyland Resort (October 2023)
Blue Cross Won Several Awards (October 2023)
Blue Cross Scooped Two Awards at GBA Insurance Awards (June 2023)
Blue Cross Unveils “Just Right” Brand Campaign (May 2023)
Blue Cross Won Two General Insurance Awards at the Sing Tao Service Awards 2022 (March 2023)
Blue Cross Won Hong Kong White Collar’s Most Favorite “Digital Personal Insurance” Brand Award (September 2022)
Blue Cross Wins Outstanding Initiative on Community Health Crisis Award (October 2021)
Blue Cross launches brand-new LovePet Outpatient Insurance (April 2021)
Blue Cross Launches SmartFit Sports Insurance (October 2020)
Blue Cross Wins Outstanding Claims Management Award at the Hong Kong Insurance Awards 2020 (October 2020)
2018 Brand Advertising Series “Smart Key to Success” (February 2018)
2017 Brand Advertising Campaign “Planning is the Key to Success” (March 2017)
2016 TVC Series (July 2016)
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